“Sarah runs Instagram ads and automatically tracks which posts drive the most conversions with branded links.”
Everything You Need, In One Place
Powerful Features Built to Scale With You
Whether you’re managing links, tracking analytics, or collaborating with teams—every feature is crafted to give you clarity, control, and confidence.
Start with a Strong Foundation
Everything You Need to Build Smarter from Day One
From user access and tracking to link creation and organization—our core features give you the essential tools to launch, manage, and grow with confidence.
Core Features to Launch with Confidence
Start strong with the must-have tools for building, tracking, and managing your links—designed for simplicity and scale.
User & Team Management
Assign users, control access, and manage organizations effortlessly.
Short Links & Tracking
Generate branded short links and monitor real-time performance.
UTM Templates & Parameters
Standardize your campaign tagging with reusable templates and advanced UTM rules.
Smart Linking. Smarter Control.
Create secure, customizable, and targeted links that do more than redirect—optimize engagement at every click.
Folders & Tags
Organize your links effortlessly for faster access and cleaner campaigns.
Secure Access Options
Protect your links with passwords and set expiration times to keep control.
Custom QR Codes
Bridge offline and online. Generate branded QR codes for every occasion.
Actionable Analytics, All in One Place
Make confident decisions with deep insights, real-time data, and advanced tracking built to scale with your campaigns.
Advanced Analytics
Dive into metrics that matter—beyond just clicks.
GA4 Integration
Bring your Google Analytics data into one unified dashboard.
Click Retention & Exports
Keep your historical data and export it on demand.
Full Control, Team Ready
Manage users, assign roles, and define workspaces with complete administrative control—because scaling shouldn’t mean losing clarity.
User Roles & Permissions
Assign roles, define access, and manage responsibilities across teams.
Workspace Rules & Admins
Set rules, designate admins, and maintain order across multiple workspaces.
Invoicing & Billing
Track usage, generate invoices, and manage billing—all in one place.
Seamlessly Connected, Fully Powered
Integrate your favorite tools and services to automate workflows, sync data, and scale without limits.
API & Webhooks
Build custom workflows with API access and trigger-based webhooks.
Bit.ly Integration
Shorten links using your Bit.ly account directly within your dashboard.
Zapier Integration
Automate your workflows with thousands of Zapier-compatible apps.
Secure, Branded, and Built for Trust
From custom domains to SSL encryption—build trust and brand recognition with every link you share.
Custom Domain Support
Use your own domain to make every link a branded asset.
Auto SSL Certificates
Security-first with automatic HTTPS—no setup needed.
utm.pro Premium Domain
Use our high-performance domain if you don’t have one yet.
Built for Marketing Team
Tailored solutions for different roles, from solo marketers to large teams.
Save 5+ Hours/week
Digital Marketing Teams
Marketing teams use our platform to streamline campaign tracking across multiple channels and ensure consistent UTM parameters.
Challenge
Managing UTM parameters across multiple team members and campaigns leads to inconsistent tracking and unreliable data.
Solutions
Handle 10x more clients
E-commerce Businesses
E-commerce businesses rely on our platform to track multiple marketing channels and optimize their ad spend based on performance data.
Challenge
Tracking ROI across multiple ad platforms and campaigns to determine which channels drive the most revenue.
Solutions
Boost ROI by 40%
Marketing Agencies
Agencies use our platform to manage UTM parameters across multiple clients and provide detailed campaign reporting.
Challenge
Managing UTM tracking for multiple clients with different naming conventions and reporting requirements.
Solutions
Loved by users worldwide
See what our customers say about transforming their marketing attribution.
I’ve tried a dozen link tracking tools, and most were either too bloated or too barebones. This one hits the sweet spot. The UTM builder and link previews save me hours every week. It’s become an essential part of every campaign I run.
Amit Desai
Digital Marketer
“As our marketing team grew, we needed more structure without losing speed. The user roles, workspaces, and analytics let us keep everything organized while still moving fast. Honestly, it’s like having an in-house link management system.”
Priya Shah
Head of Growth
“We onboarded clients faster, created UTM templates once, and never looked back. The branded short links and deep campaign tracking gave our reports a whole new level of professionalism.”
Ravi Mehra
Founder
Still Got Questions?
We’ve answered the most common ones below. If you’re still curious, our team’s just a click away.
What is a UTM link, and why should I care?
UTM links help you track where your traffic comes from — like campaigns, platforms, or emails — so you actually know what’s working (and what’s not).
Is this tool only for marketers?
Not at all. Anyone running campaigns, from founders to freelancers to full agencies, can use this tool to build cleaner, smarter tracking links.
Can my whole team use this?
Yes! You can invite your team, assign roles, create templates, and work together without stepping on each other’s links. Total alignment.
Do I need technical skills to use it?
Nope. If you can copy and paste a link, you’re good. We’ve built it to be ridiculously simple — but powerful enough for pros.
What happens to my old links?
They’re safe. You can import, edit, or upgrade your existing links using our platform — or just start fresh. Totally up to you.
Is there a limit on how many links I can create?
Our free tier has generous limits, and premium plans scale up to millions of links per month. So you’re covered, whether you’re solo or enterprise.
Can I use my own domain for branding?
Yes! Add your own branded domain(s) to make every link trustworthy and on-brand. You can even use different domains per campaign or client.
Is this GDPR compliant?
Absolutely. We take privacy seriously and follow strict GDPR, HIPAA, and SOC 2 Type II standards — your data is always protected.
Questions? Contact us and we’ll be happy to help
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